Next opens first department store

ByMelissa J. Akers

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Next opened its first department store in Watford this week — Subsequent opened its initially division retail store in Watford this 7 days

// Following opens new office shop in Watford that brings with each other its fashion, dwelling and natural beauty supply for the initial time

// The keep spreads across a few floors and is a lot more than 94,000 sq ft

Up coming has opened a new department shop which brings together the brand’s household, beauty and vogue features for the 1st time.

The retailer opened in Atria Watford, owned by house business SGS, exactly where Upcoming relocated its present clothing retail store to the web site of Upcoming Magnificence & Home – which was 1 of its initial magnificence formats, opening in October 2020.

The Next department store brings together fashion, home and beauty for the first time — The Next department retail outlet delivers alongside one another manner, house and beauty for the initially time

The new retailer is almost a few moments as large as the authentic at 94,000 sq ft.

The Next department store is three times the size of its former fashion store in the Atria centre in Watford — The Subsequent department shop is 3 moments the measurement of its former trend retail outlet in the Atria centre in Watford

The office retailer also capabilities a 1270sq ft Mamas & Papas concession, and spreads across three floors.

Next has been pushing deeper into beauty since the demise of Debenhams — Following has been pushing further into attractiveness since the demise of Debenhams

Read More: What Up coming for the cost-of-dwelling disaster? Even retail Nostradamus Wolfson is flummoxed

The store also has an adjoining Victoria’s Magic formula, in which Next owns a vast majority stake in the British isles.

The 4,500sq ft lingerie retailer connects to the main Following retailer and also has it’s possess entrance.

The megastore’s arrival will come as Upcoming moves in the direction of a section keep model. The retailer, which has extensive marketed fashion and property, has been rising its splendor organization and introducing an array of concessions in its more substantial stores.

Its Oxford Avenue keep contains Hole, Clarks, Paperchase and Costa Espresso concessions.

Next is launching a second department store format in Manchester's Trafford Centre later this year — Subsequent is launching a next section retailer structure in Manchester’s Trafford Centre afterwards this year

World Mutual head of European retail asset administration, Steve Grey explained: “Next’s blended shop is a Uk initial – which is vastly interesting – and the device will now also incorporate Mamas & Papas, a manufacturer much loved by our visitors.

“We’re currently looking at additional and more retailers creating use of concessions to diversify their give and generate footfall – a pattern we expect to persist.

“We look ahead to doing the job intently with our new additions and are confident that they will thrive right here at Atria Watford – where by wholesome footfall, a compelling leisure providing and a robust present tenant mix act as a combination for results.”

Subsequent is opening a next division shop format in Manchester’s Trafford Centre later this calendar year.

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